Privacy Policy

Effective Date: June 2026

Them Before Us (“we,” “our,” or “us”) is committed to protecting your privacy and handling your personal information responsibly. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, engage with our content, register for events, download resources, make a donation, subscribe to communications, or otherwise interact with us.

Who We Are

Them Before Us is a children’s rights organization dedicated to advancing the rights and well-being of children by advocating for policies and cultural norms that prioritize children’s needs over adult desires.

Information We Collect

Information You Provide

We may collect personal information that you voluntarily provide, including:

  • Name
  • Email address
  • Phone number
  • Mailing address
  • Organization or employer information
  • Donation information
  • Event registration information
  • Information submitted through forms, surveys, petitions, resource downloads, or other website features
  • Correspondence and communications you send to us

Information Collected Automatically

When you visit our website, we may automatically collect certain information, including:

  • IP address
  • Browser type and version
  • Device information
  • Operating system
  • Referring website
  • Pages viewed
  • Date and time of visits
  • Website usage and engagement data
  • Cookie and tracking technology information

How We Use Your Information

We may use your information to:

  • Respond to inquiries and requests
  • Provide resources, publications, and educational materials
  • Deliver newsletters, updates, and communications you have requested
  • Register you for conferences, webinars, speaking events, and other programs
  • Process donations and acknowledgments
  • Improve our website, content, and user experience
  • Analyze website performance and visitor engagement
  • Promote our mission and educational initiatives
  • Comply with legal obligations
  • Protect the security and integrity of our website and services

Email Communications

If you subscribe to our mailing list, download resources and opt in to receive communications, register for events, or otherwise consent to receive communications from us, we may send you:

  • News and updates
  • Educational resources
  • Event announcements
  • Advocacy opportunities
  • Fundraising appeals
  • Organizational updates

You may unsubscribe at any time by clicking the unsubscribe link included in our emails or by contacting us directly.

We use third-party email marketing and communication providers, including Constant Contact, to manage subscriber information, email communications, event registrations, and marketing preferences. By subscribing to our communications, you acknowledge that your information may be processed and stored by these providers on our behalf.

Donations

When you make a donation, payment information is processed securely by our payment processing providers. We do not store complete credit card numbers or payment information on our servers.

Information related to donations may be retained as necessary for tax, accounting, legal, compliance, and operational purposes.

Cookies and Tracking Technologies

Our website uses cookies, pixels, tags, scripts, and similar technologies to improve functionality, understand how visitors interact with our website, and support our outreach efforts.

These technologies may include:

  • Google Analytics 4 (GA4) for website analytics and performance measurement
  • Google Tag Manager for managing website tracking technologies
  • Meta (Facebook) Pixel for advertising measurement and audience engagement
  • Constant Contact tracking technologies related to email campaigns and form submissions
  • YouTube, Vimeo, and other embedded media services
  • Website functionality, security, and performance tools
  • Other analytics, communication, advertising, or marketing technologies used to support our mission

These technologies may collect information such as:

  • IP address
  • Device and browser information
  • Pages visited
  • Referral sources
  • Time spent on pages
  • Interactions with website content
  • Campaign and marketing engagement information

Where required by applicable law, including the General Data Protection Regulation (GDPR), we obtain your consent before placing non-essential cookies or activating analytics and marketing technologies. You may manage, modify, or withdraw your cookie preferences at any time through our cookie consent tool.

How We Share Information

We do not sell, rent, or trade your personal information.

We may share information with trusted third-party service providers that assist us in operating our website, communicating with supporters, processing donations, hosting events, and carrying out our mission. These providers may include:

  • Website hosting providers: Host Huski
  • Constant Contact and other email communication providers
  • Google Analytics and Google services
  • Meta (Facebook) advertising and analytics services
  • Payment processors and donation platforms
  • Event registration platforms
  • Customer relationship management (CRM) systems
  • Technology vendors, consultants, and contractors

These service providers are permitted to access personal information only as necessary to perform services on our behalf and are expected to maintain appropriate safeguards for the information they process.

We may also disclose information:

  • When required by law, court order, or legal process
  • To protect the rights, property, safety, or security of Them Before Us, our supporters, or others
  • In connection with a merger, reorganization, transfer of assets, or similar organizational transaction, where permitted by law

Data Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, maintain records, and enforce agreements.

The length of time information is retained may vary depending on the nature of the information and applicable legal requirements.

Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, disclosure, alteration, or destruction.

While we take appropriate measures to protect your information, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

International Transfers

Them Before Us is based in the United States. If you access our website from outside the United States, including from the European Economic Area (EEA), United Kingdom, or Switzerland, your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate.

We take reasonable measures to protect personal information involved in international transfers in accordance with applicable law.

Your Privacy Rights

Depending on your location and applicable law, including the GDPR, UK GDPR, and other privacy laws, you may have the right to:

  • Access personal information we hold about you
  • Request correction of inaccurate or incomplete information
  • Request deletion of your personal information
  • Restrict or object to certain processing activities
  • Withdraw consent where processing is based on consent
  • Request portability of your information
  • Update or modify your personal information
  • Lodge a complaint with a data protection authority

We will respond to requests in accordance with applicable legal requirements.

To exercise any of these rights, please contact us using the information provided below.

Lawful Bases for Processing (EEA and UK Visitors)

For visitors located in the European Economic Area and the United Kingdom, we process personal information under one or more of the following legal bases:

  • Your consent
  • Performance of a contract or requested service
  • Compliance with legal obligations
  • Legitimate interests that do not override your rights and freedoms

Where processing is based on consent, you may withdraw that consent at any time.

Children’s Privacy

Our website is intended for a general audience and is not directed toward children under the age of 13.

We do not knowingly collect personal information from children under 13 without appropriate parental consent. If you believe a child has provided personal information through our website, please contact us so we can investigate and remove the information if appropriate.

Third-Party Websites

Our website may contain links to third-party websites, resources, or services. We are not responsible for the privacy practices, content, or security of those third-party websites and encourage you to review their privacy policies before providing any personal information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any updates will be posted on this page with a revised Effective Date. Your continued use of our website after changes are posted constitutes acceptance of the updated Privacy Policy.

Contact Us

If you have questions about this Privacy Policy, wish to exercise your privacy rights, request access to your information, update your information, or request deletion of your data, please contact us:

Them Before Us

Email: [email protected]

Website: www.thembeforeus.org

We will make reasonable efforts to respond to privacy-related requests within 30 days or as otherwise required by applicable law.

If you are located in the European Economic Area or the United Kingdom and have concerns regarding our processing of your personal information, you may also lodge a complaint with your local data protection authority.